The St. Louis AI SEO agency that gets you named in the answer.

We get your business named and cited when someone asks ChatGPT, Google AI Overviews, Google AI Mode, Perplexity, Google Gemini, Claude, or Microsoft Copilot a question your business should answer. Those tools assemble an answer from a short list of sources. If you're not in the sources, you're not in the answer. The work is measuring which sources each platform reads for your market, then earning a place in them, alongside the traditional search engine optimization that still produces most phone calls.

It sits on top of it. Google rankings, the map pack, and reviews still matter, and the AI platforms lean on many of the same signals: crawlable pages, structured data, a complete Google Business Profile, and content that answers a real question. Some agencies call the new layer answer engine optimization (AEO) or generative engine optimization (GEO). The name matters less than the measurement. We track mention rate and citations in AI answers alongside rankings and clicks, and report both.

We never judge on a single query, because the same question can return a different answer an hour later. Once you are on the monthly retainer, we judge progress on months of repeated, tracked answers across a variety of topics, and we track who shows up most often. The free report uses the same method on a smaller scale, as a starting snapshot. We ask many questions a real buyer would ask, across several platforms, and score every answer for whether you were named, where, and which sources were cited. We capture answers as screenshots so you can check every score. In our September 2026 builder study, 300 answers were scored this way, and a machine-scored wave matched a hand-scored wave on named-versus-not 99.96% of the time.

First, if you have personalization turned on, ChatGPT tailors its answers based on what it already knows about you, who you are, what you like, etc. So two people with different accounts searching the same thing will receive different answers. Second, large language models sample their answers, and platforms that search the live web pull different pages on different days. That variability is exactly why one screenshot proves nothing. A mention rate across dozens of questions, re-run every week, is stable enough to act on, and that is what we report.

Seven: ChatGPT, Google AI Overviews, Google AI Mode, Google Gemini, Perplexity, Claude, and Microsoft Copilot (formerly Bing Copilot). ChatGPT and Copilot lean on Bing's index and Bing Places. Google AI Overviews, AI Mode and Gemini draw on Google's index, Google Maps and your Google Business Profile. Perplexity runs its own live web index. Claude searches the live web through a third-party index, reported to be Brave, so pages that never ranked on Google can still be cited there. Because the sources differ, a business can be named on Perplexity and invisible on ChatGPT, which is why the free report scores every platform separately and the retainer tracks AI visibility, brand mentions and AI citations on each one.

It depends on the platform. Sometimes days, sometimes weeks. Perplexity and Google AI Overviews read the live web, so a fixed directory listing or a new page can show up within weeks. Answers that lean on a model’s training data move slower. Rankings for a new site usually take a few months to settle. We set a baseline in the first report so every later number has something honest to be compared with, and we do not promise a date we cannot control.

Website builds are a fixed price for a fixed scope, quoted after the report. The visibility work is a monthly retainer with a six-month minimum. You get the number on the first call, once we have seen your market, because a builder with four communities and a lender with one office are not the same job.

Four kinds of work, all reported together. AI search optimization: weekly AI visibility tracking, entity optimization so every source a large language model reads carries the same facts, and pages written with citation potential. Local SEO: Google Business Profile management, map pack work, citation consistency and NAP accuracy across directories, review monitoring, and local landing pages for each area you serve. Technical SEO: a full SEO audit first, then crawlability, indexability, site architecture, internal linking, structured data and schema markup, Core Web Vitals and mobile optimization. Content and authority: keyword research and competitor analysis built around buyer intent, a content strategy and content marketing that follow the customer journey, and link building and digital PR that earn real backlinks and brand mentions.

Every week you see the same view we see: mention and citation rates by platform, the questions you gained or lost, and the sources behind them. Monthly, we add Google Search Console and Google Analytics 4 so search rankings, organic traffic and form fills sit next to the AI numbers. Every page and citation we ship is logged with its date, and the technical SEO audit, keyword research and content strategy are delivered as documents you keep. No vanity metrics, and no reports you need us to interpret.

We do not. There is no PPC management, Google Ads, Microsoft Ads, social campaigns or social media marketing on our menu. We focus on organic search and AI visibility, and we will point you to someone good if you need paid media. The same goes for national ecommerce, SaaS, B2B software, healthcare and legal brands, which are better served by a national agency. Our work is for St. Louis businesses, from Clayton, Kirkwood and Chesterfield to Florissant and St. Charles County.

Jacob Peistrup runs every engagement personally, with a small team on production. You talk to the person who built the method, the way you would with an independent SEO consultant, not an account manager.